Changing the World With AI

Changing the World With AI

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July 2025

How to build a defensible AI strategy
In a world of zero time-to-market, strategy is your only edge.
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Ben Obear
Don’t Let Your AI Strategy Wander the Pasture
While others duct-tape LLMs to legacy systems, you need a shepherd to lead your AI team to greener pastures.
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Ben Obear
For those about to change the world with AI
When I started blogging here a few years ago, the generative AI movement was still in its infancy.
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Ben Obear

March 2023

February 2023

Why product marketing should be involved in sales
Product marketers working closely with sales get quicker and cheaper messaging feedback. They also influence the product roadmap by selling the vision …
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Ben Obear
If you build it, they won't come
Novice founders often need a marketing strategy for their product idea. "We'll get written up on TechCrunch or go viral on Facebook" isn't a strategy …
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Ben Obear
The 6 dimensions of Jarvis (Part 1)
ChatGPT is just the beginning and it's wrong to think of it as just a Google killer. No, it's the foundation of Iron Man's Jarvis.
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Ben Obear

January 2023

The Generative AI Vision (Part 1) - Automating Human Experiences
Generative AI and tools like ChatGPT have captivated people. This blog series explores where we are today and where we're heading.
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Ben Obear
1
For those striving to create lovable products
This is a product marketing blog for SaaS and Marketplace startups striving to create new products and offerings people love — it's much easier to sell…
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Ben Obear
Coming soon
This is Changing the World With AI.
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Ben Obear
© 2025 Ben Obear
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